Behind the scenes

It all began in 2006 with a specific goal: to supply corrugated cardboard packaging to the family banana business that would eventually become Corporación Palmar. What started as a response to a concrete operational need became the foundation of Incarpalm, a company that, two decades later, has established itself as a leading name in Ecuador’s packaging industry and is increasingly expanding its reach into the floriculture sector. Its history cannot be separated from that of

Red does not need an introduction. Reinventing it is another story. For generations, it has been woven into the fabric of floriculture, carrying a significance that extends far beyond any single season or occasion. That familiarity, however, raises the bar for every new variety entering the segment, where reliability and differentiation can matter just as much as the color itself. Behind red’s unmistakable emotional appeal is a practical reality. At farm level, it anchors the

Ecuador's position in global floriculture rests on conditions that are geographic as much as commercial. Its equatorial location and high-altitude terrain, combined with roughly twelve hours of direct sunlight year-round and a growing cycle with no marked seasons, create the physical basis for flowers of consistent quality and added value. Behind those conditions, is also a specialized workforce: experience, technical knowledge, and dedication applied to every stage of cult